![]() ![]() In 1987, Cheerios cereals released a television ad as part of a promotional campaign in which contestants could win a walk-on part on the new Star Trek: The Next Generation series. The ad features Gerald Fried's fight theme from " Amok Time", as well as the turbolift, transporter, and red alert sound effects from Star Trek: The Original Series, and a soundbite of Spock taken from " Space Seed", claiming that " Superior ability breeds superior ambition". He shows a young mother how to clean her children's clothes perfectly by using Cheer, then beams away. Possibly the earliest Star Trek-themed commercial ever, Procter & Gamble released a television ad for their laundry detergent Cheer in 1969, depicting an alien character, resembling Spock and wearing a costume similar to an original Klingon uniform, beaming into an average American home. In 2018, UK pet insurer Animal Friends released a thirty-second animated television advertisement promoting their insurance policies, during which a number of talking cats and dogs are floating in space dressed in spacesuits while tethered to a dog bone-shaped spaceship named "S.S. 5.33 Teenage Mutant Ninja Turtles: Turtles in Time.5.10 Jet Set Willy II: The Final Frontier. ![]()
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